Jen Groover

Author, Serial Entrepreneur, International Speaker & TV Personality

Helping You Build Stronger Relationships and Achieve Your Career and Personal Goals

As an International speaker for 20 years, Groover’s energy and multi-faceted, diverse wisdom make her a highly sought-after speaker on topics ranging from human potential to business and leadership, empowerment to emotional intelligence to healthy living, and enhancing productivity. Jen’s many accomplishments and various successful businesses demonstrate that she doesn’t just “talk a talk” but definitely walks her walk, and practices what she preaches…

Groover’s passion for inspiring others to realize their greatest potential on all levels, was originally realized in her first business right out of college in 1995 in the fitness industry and as a National level fitness competitor, This same passion continues as the driving force behind her impact on inspiring and guiding so many others to live their best life. Her reach has no limits–not age, background or platform; from keynotes and workshops varying from Fortune 500 Companies to Universities, Franchises to Networking Marketing, Entrepreneur Organization, Small Business Forums to Women’s Empowerment platforms all over the world.

Career Highlights

  • International motivational speaker for 20 years.
  • Named a “One-Woman Brand” & “Creativity and Innovation Guru” by SUCCESS Magazine
  • Named a leading “Serial Entrepreneur” by Entrepreneur Magazine
  • Ranked #8 by SAP in the Top 51 Influencers of Human Potential.
  • UN delegate to first ever Global Accelerator for the Global Entrepreneurs Council.
  • Member of first all-female group to ring the NYSE opening bell
  • Forbes’ list of “50 Founders You Need to Follow on Twitter”
  • Top business and lifestyle contributor and content creator for major television networks: ABC, CBS, CNBC, NBC, Fox News, Fox Business News and The CW.
  • Contributor and content creator for The Huffington Post, Entrepreneur Magazine, Positively Positive, The Daily Love, The Story Exchange and HealthyStyle NY.
  • Products, brand and work featured in hundreds of media outlets, including O! The Oprah Magazine, Redbook, People, US Weekly, SUCCESS and Entrepreneur.
  • Creator of the Butler Bag, the world’s first compartmentalized handbag, that became a multi-million dollar brand, followed by lifestyle brands, Leader Girlz, and Empowered by Jen Groover.
  • Spokesperson and consultant for several Fortune 500 companies Board member: Career Wardrobe, Wish Upon a Hero Foundation, Pride & Glory,
  • Zee Mee, Vuid and CNN Hero award-winning non-profit, Back on My Feet 90 minute PBS special “Empowered: Keys to Unlocking Your Unlimited Potential”
  • Advisor/partner for Thuzio, started by Tiki Barber and Mark Gerson, an innovative business model blending sports management and sport entertainment.
  • Former national level fitness competitor and expert
Core Presentations
  • Mastering the MORE Method: the Simple Formula to Get MORE of everything Good Out of Life”
  • Maximized Potential, Passion and Purpose Through Emotional Intelligence
  • Zero to A Million in One Year: Mastering Beliefs and Breakthroughs
  • The More Method: The Results Driven, Behavioral Modification Program to Increase Anyone’s Potential
  • Empowered: Keys to Unlocking Your Unlimited Potential
  • Unconventional Lessons in Leadership
  • Creating a Solution Driven Culture to Maximize Innovation, Productivity and Profit
  • Penetration Branding: Storytelling, Social & Influencer Marketing
  • Stamina for Success: Optimizing your Energy Mental Clarity for Increased Productivity
    Economics of Emotional Intelligence: How Emotional Intelligence Cultures Directly Impact the Bottom Line
  • Empowered to Empower


    • Jen’s audiences Have Included Members From:

  • DE Economic Summit
  • Disney
  • Drexel University
  • Empowered Economy
  • Independence Blue Cross
  • Lincoln Financial Group
  • Morgan Stanley
  • National Retail Federation
  • TD Bank
  • TEDx
  • The Massachusetts Conference for Women
  • USAAA Health Sciences
  • Wharton
  • Wells Fargo
Travels From:  New York
$15,001 to $20,000


Jen Groover has been tagged by SUCCESS Magazine as a “One-Woman Brand”, a “Creativity and Innovation Guru”, a leading “Serial Entrepreneur” by Entrepreneur Magazine and ranked #8 by SAP in the Top 51 Influencers of Human Potential and has recently been selected as a delegate for the United Nation’s first ever Global Accelerator for the Global Entrepreneurs Council.

Jen made history at the New York Stock Exchange, as member of the first all-female group to ring the opening bell. Jen’s multi-faceted, diverse wisdom and leadership has aligned her with amazing brands, such as USANA Health Sciences, Avon, Verizon and SkyMall, for which Jen has held various roles as a spokeswoman.

Her success skyrocketed with the creation of the Butler Bag, the world’s first compartmentalized handbag, which led to the creation of subsequent lifestyle brands, Leader Girlz, and Empowered. “Empowered by Jen Groover” with her PBS special, complimented with a variety of consumer products encompassing her quotes and a second book in the works, inspires people to live life with passion and purpose. The momentum has led to the expansion of the “Empowered” brand called “Empowered for Purpose.”

Jen is a top business and lifestyle contributor and content creator for major networks such as ABC, CBS, CNBC, NBC, MSNBC, Fox News, Fox Business News and The CW. Jen also contributes editorial pieces to prominent business magazines and online resources including The Huffington Post, Entrepreneur Magazine, Positively Positive and The Daily Love. Her products/brand have been featured in hundreds of media outlets including O! The Oprah Magazine, Redbook, People, US Weekly, Success and Entrepreneur to name a few.

Jen motivates and inspires through her keynote speaking engagements for Corporations, Universities and Organizations all over the world. As a TV personality, highly-sought after speaker, author, designer, inventor and more, Jen is more than a triple threat and a force to be reckoned with.


The formula essentially teaches people, no matter where they are in life, how to get more out of it by optimizing their potential. This in turn creates more effective leaders, sales teams, and employees across the board, all while being more fulfilled, healthier and happier. I know this is super for everyone!

The methodology also creates more cohesive cultures in each company; increasing the productivity of each individual and team, while eliminating needless drama that diminishes productivity and increases stress, illness, and turnover.

Here is a simple break down of the MORE Method core teachings:

  • MINDFULNESS in all you do.
  • OPTIMIZATION of the body, brain, and emotional state.
  • RESPONSIVE instead of REACTIVE lifestyle

Program Overview

  • The Purpose and DNA of Emotional Intelligence
  • Introduction to the Vocabulary of Emotional Intelligence
  • Breakdown of Beliefs Systems and their Meaning, Perception and Mindfulness
  • Understanding Purpose and Potential
  • Four Pillars of Life and the Impact with Increased EI
  • Personal Development
  • Health and Wellness
  • Relationships
  • Professional/Finances
  • Identification of Emotions, Triggers and Emotional Connections
  • Emotionally Unintelligent Versus Emotionally Intelligent Behaviors
  • Mind Mapping: Events and Emotions
  • Identifying Various Levels of Emotional Intelligence
  • Emotionally Intelligent Communication Strategies
  • Diagramming Stories to Internalize
  • Affirmations and Visualization for Reprogramming

From This Presentation You will Learn How To:

  1. Understand more effective leadership skills to add impact and value to any environment or team
  2. Identify the beliefs/fears/emotions that hold you back from achieving your goals and maximizing your potential
  3. How to identify and use your emotions to reach your goals more effectively and efficiently
  4. Avoid wasting time with other people’s drama by implementing the “Drama Free Zone”
  5. Increase your health/vitality so that it directly improves your energy, moods, mental clarity and ability to connect with others, to create more beneficial opportunities and impact
  6. Create deeper, more trusting relationships with people to increase your ability to collaborate and create support teams for greater overall life success, fulfillment and innovation
  7. Use negative experiences of the past to empower your future
  8. Create boundaries to not be negatively affected by other people’s behaviors
  9. Create solution driven-cultures to increase innovation and productivity
  10. Positively impact others by becoming a role model in your community

Areas of expertise

  • Emotional Intelligence
  • Peak Performance
  • Self-Awareness & Self Management Skills
  • Effective Communication
  • Maximize Your Potential
  • Enlightened Leadership
  • Building a Brand
  • Entrepreneurship
© 2024 Ro Morrison & Assoc.