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Dr. JP Pawliw-Fry

Leadership and High-Performing Teams Expert | NY Times Bestselling Author

Helping Leaders and Teams Do the Hard Things When the Pressure Is Highest

Dr. JP Pawliw-Fry is the perfect balance of inspiring and practical, results-focused and fun. He delivers powerful, actionable keynotes designed to drive meaningful outcomes for organizations around the world.

JP combines teaching experience at Northwestern University’s Kellogg School of Management, recognition as an award-winning entrepreneur, and authorship of the New York Times bestseller Performing Under Pressure with extensive work alongside Olympic athletes, NFL teams, Navy SEALs and many of the world’s leading Fortune 500 companies. This unique blend of research, real-world leadership experience and powerful stage presence helps people and organizations thrive in the midst of change.

JP customizes every keynote to create the greatest possible impact. Through engaging stories, audience interaction and practical techniques, he challenges people to think differently as they face:

  • Change and disruption
  • The pressure to innovate
  • The need to engage their teams
  • Difficult conversations and decisions
  • Building a high-performance culture
  • The demand to achieve results under pressure

JP’s organization surveys more than 40,000 people each month, giving him access to current insights into leadership, culture and human performance. At no additional cost, he can also survey an audience before the program and present its results against established benchmarks, creating a highly personalized experience.

Audiences often leave feeling that JP was speaking directly to them because his insights, stories and tools reflect the real challenges they are facing.

The result is a keynote that is energizing, practical, relevant and focused on meaningful behavior change.

  • The Need for Risk in Times of Uncertainty
  • Performing Under Pressure
  • Having High-Impact Last 8% Conversations
  • The Secret to Building a High-Performance Culture
  • What AI Can’t Do for You: When Intelligence Becomes a Commodity, Where’s Your Edge?

We had 8,100 people from over 80 countries, JP was everything as advertised… a standing ovation!
Million Dollar Round Table Committee

JP took great effort to understand our business and make it meaningful for us. He made us think about very important issues for us and the organization and to understand the tools to achieve our goals and solve problems.
New York Life

Best keynote I have been to in years. Very different than the usual: extremely and powerful!
Ernst & Young

“I do not say this lightly – the most powerful keynote I have ever heard. JP was charged with setting the tone for the rest of the week.  He clearly over-delivered!”
Pfizer

Simply the best program we have ever heard – critical information that will make a difference.”
 U.S. Navy

“Fantastic! Very leading edge thinking. JP has huge energy and passion. Our leadership team couldn’t get enough of him – we could listen to him all day!”
IBM

JP is excellent!!! He is very engaging & this work is completely aligned with our cultural transformation work. JP further reinforced our learning and provided some “science” to it as well!!” –
Farm Credit 

Partial List

  • Goldman Sachs
  • Google
  • Intel
  • IBM
  • Mercedes-Benz
  • Johnson & Johnson
  • Salesforce
  • PepsiCo
  • Federal Reserve Bank
  • UnitedHealthcare
  • Blue Cross
  • Harvard
  • Ernst & Young
  • Pfizer
  • Farm Credit
  • NewYork-Presbyterian Hospital
  • Mercy Health
  • U.S. Army
  • U.S. Navy
  • U.S. Marines
  • Olympic athletes
  • NFL teams
  • NBA teams
Travels From: Canada
City:
$30,001 and Up

Biography

Dr. JP Pawliw-Fry is a leadership and human-performance expert who helps organizations build high-performing teams, navigate change and perform more effectively when pressure is at its highest. He is the co-founder of the Institute for Health and Human Potential, host of the Last 8% Morning podcast and co-author of the New York Times bestseller Performing Under Pressure: The Science of Doing Your Best When It Matters Most. The book is available in more than 65 countries and was recognized by Inc. as one of its Best Business Books of the Year.

For more than two decades, JP has studied the gap between what people know they should do and what they actually do when a situation feels difficult, uncertain or emotionally charged. He and his team call this gap The Last 8%—the conversations people avoid, the decisions they delay and the intelligent risks they know they should take but often do not. His work gives leaders practical tools to manage their thinking and emotions so they can step more confidently into these critical moments.

JP’s approach is grounded in extensive research into human behavior, emotional intelligence and team performance. His organization surveys tens of thousands of people each month, and its proprietary research has examined what separates the highest-performing teams from the rest. The findings show that strong team cultures require both High Connection—the psychological safety to speak openly—and High Courage—the ability to have difficult conversations, make challenging decisions and take appropriate interpersonal risks.

JP has worked with leaders from organizations including Goldman Sachs, Google, Intel, IBM, Mercedes-Benz, Johnson & Johnson, Salesforce, PepsiCo and the Federal Reserve Bank. He has also advised members of the U.S. military and worked with Olympic medalists, professional athletes, and NBA and NFL teams—environments where the ability to think clearly and perform under pressure can determine success or failure.

His perspective combines the experience of a researcher, educator, bestselling author and award-winning entrepreneur. JP taught leadership at Northwestern University’s Kellogg School of Management, and he co-founded an organization recognized as a Profit 100 Fastest Growing Company. These experiences allow him to translate complex behavioral science into accessible models leaders and teams can immediately apply.

JP’s own interest in human performance began during a formative period traveling throughout Asia, where time spent in monasteries introduced him to techniques for managing attention, thinking and emotion. Those early experiences became part of the foundation for the tools he now shares with executives, athletes, military leaders and teams operating in demanding environments.

Onstage, JP combines science-backed insights, compelling stories, humor, multimedia and meaningful audience interaction. He takes pride in customizing each presentation around an organization’s challenges and desired outcomes, giving participants practical language and tools they can use to lead, communicate and perform differently when they return to work.

Presentations

When uncertainty increases, leaders naturally become more risk-averse. Yet today’s environment requires organizations to move more quickly, experiment more frequently and take intelligent risks.

Speed has become a critical driver of success across product development, technology, sales, marketing, operations and digital transformation. Organizations do not simply need economies of scale—they need economies of speed.

JP’s research identifies a measurable gap between the risks people believe they should take and those they actually take. He calls this gap The Last 8%. It appears when people avoid important conversations, delay difficult decisions or fail to pursue experiments that could improve performance.

Audiences will learn:

  • Practical tools for managing the brain and leading effectively under pressure
  • How to create an environment that encourages intelligent risk-taking
  • The cultural barriers that prevent teams from moving quickly
  • What high-performing teams do differently to balance speed and control
  • How elite performers remain effective amid uncertainty
  • How to increase innovation, adaptability and organizational performance

People are facing extraordinary levels of pressure, change and uncertainty. Yet many continue to rely primarily on intelligence, technical knowledge and experience to manage through these challenges.

Those capabilities are no longer enough.

Organizations need people who can remain adaptable, resilient and collaborative, recognize opportunities others overlook and work effectively with colleagues and clients who are also operating under pressure.

Based on a 12,000-person study conducted for the New York Times bestseller Performing Under Pressure, this program provides practical tools developed through JP’s work with Olympic athletes, NFL and NBA teams, Navy SEALs and leading global organizations.

Audiences will learn:

  • How to manage the brain to think, lead and perform effectively under pressure
  • Tools for becoming more adaptable, resilient and collaborative
  • A daily habit that increases focus and helps decrease burnout
  • Strategies for helping teams perform during periods of intense pressure
  • How to recognize opportunities during change and disruption

The program can also be tailored for sales teams, with an emphasis on using emotional intelligence to manage pressure, strengthen client relationships, collaborate internally and overcome setbacks and uncertainty.

Most people are reasonably effective at communicating the first 92% of what they need to say during a feedback conversation. The challenge comes during the final 8%—the most difficult, emotionally charged part of the message.

When people anticipate the emotional impact their feedback may have, they often soften the message, avoid the most important point or abandon the conversation altogether.

This program gives participants the insight and practical tools needed to manage their emotions and complete the conversations that matter most. JP draws on the science of human behavior, the brain under pressure and the principles of psychological safety to help people deliver feedback in a way others can hear and act upon.

Audiences will learn:

  • What the Last 8% is and why it represents an important opportunity for growth
  • How the brain responds during high-pressure conversations
  • Why people avoid giving the feedback others need
  • How to begin a difficult feedback conversation
  • How to reduce the anxiety and perfectionism that prevent action
  • The essential elements of psychological safety
  • How better conversations support learning, innovation and performanc

Organizations need to move quickly, adapt to changing conditions and deliver results. Yet many teams move too slowly when making difficult decisions and avoid the challenging conversations that drive performance.

At the heart of high performance is culture. Most leaders think culture exists primarily at the organizational level, but it is created and experienced most powerfully within individual teams.

Drawing on research involving 72,000 people, JP puts managers and people leaders at the center of building culture. He introduces the Last 8%—the difficult conversations and decisions people often avoid—and shows how these critical moments shape team performance.

Audiences will learn:

  • The two pillars of a high-performing culture: High Connection, or psychological safety, and High Courage, the ability to do hard things skillfully
  • Emotional intelligence tools for managing Last 8% situations
  • How to engage and influence people across distances
  • How to create conditions that attract and retain the best talent

For much of their careers, people have been rewarded for what they know and how hard they work. Artificial intelligence can now deliver knowledge and effort faster, more cheaply and at greater scale.

But the real competitive advantage is not found in the work AI can perform. It is found in the human moments AI cannot manage: the difficult judgment call, the uncomfortable conversation, the decision no one wants to own and the need to act confidently amid ambiguity.

As AI creates smaller, faster and more highly leveraged teams, avoided conversations and unresolved tensions become even more consequential. Drawing on nine years of research into courageous, high-performing teams, JP demonstrates that the primary barrier is not capability—it is courage.

Audiences will learn how to:

  • Communicate difficult truths without losing the trust of the room
  • Lead with both high care and high accountability
  • Create a culture where intelligent risk-taking is safe and expected
  • Replace avoidance with curiosity and better judgment
  • Close the gap between knowing what should be done and taking action
  • Create the human conditions required for AI investments to succeed

Areas of expertise

  • Leadership Development
  • High-Performing Teams
  • Performing Under Pressure
  • Organizational Culture
  • Emotional Intelligence
  • Difficult Conversations
  • Psychological Safety
  • Change and Disruption
  • Resilience and Adaptability
  • Intelligent Risk-Taking
  • Employee Engagement
  • Human Performance in the Age of AI

Related Speaking Topics

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