Jay Baer

The World's Most Inspirational Marketing and Customer Service Speaker

Does Your Customer Experience Create Conversation?

Jay Baer is a renowned business strategist, a New York Times best-selling author of five books, and the world’s most retweeted person among digital marketers.

Jay shows you how to use technology as an unfair marketing and customer service advantage. His seminars help organizations everywhere rethink their approach to marketing and customer service, attract new customers, and keep those they’ve already earned.

Jay Baer, CSP is:

  • An experienced pro, having given hundreds of insightful, humorous presentations worldwide to audiences as large as 15,000, and a Certified Speaking Professional (CSP)
  • A renowned business strategist
  • A popular emcee and event host
  • A New York Times best-selling author of five books
  • An advisor to more than 700 companies since 1994, including Caterpillar, Nike, The United Nations and 32 of the FORTUNE 500
  • An entrepreneurial success story, having started five multi-million dollar businesses from scratch
  • Founder of Convince & Convert, a strategy consulting firm that helps prominent companies gain and keep more customers through the smart intersection of technology, social media, and customer service
  • A media brand. Jay’s Convince & Convert Media division runs the world’s #1 content marketing blog, multiple podcasts, and many other education resources for business owners and executives
  • An active venture capitalist and technology advisor, as well as an avid tequila collector
  • The world’s most retweeted person by digital marketers
  • The world’s #2 most retweeted person by B2B marketers
  • A go-to source for the press including NPR, USA TodayTime, Real Simple, CBC and many more
  • Host of the popular Social Pros podcast, named the best marketing podcast in the 2015 Content Marketing Awards


Jay will customize his presentation to be relevant and engaging to your specific audience by including relevant and targeted examples, often from people in the room.

  • Talk Triggers: Turn Your Customers Into Volunteer Marketers
  • Hug Your Haters: How to Embrace Complaints and Keep Your Customers
  • Youtility: Smart Marketing is About Help, not Hype
  • Smarketing: Align Your Sales and Marketing to Achieve Hyper-Growth and Happy Teams

There are some speakers that are great on stage, some that have amazing and relevant content, a very small handful who actually share something that will shift our entire business strategy, and very very few who impress me as having all the above – Jay is that guy.
Rory Vaden, World Champion public speaker

“Jay was the host for three days at our global IBM conference (thousands in attendance) and he was fantastic. He was very well prepared and turned a good event into an excellent event.”
Matt Stryker, Global Marketing, IBM

“The minute Jay (literally) ran up on stage to inspire over 700 property managers, the energy level in the room reached phenomenal heights. His style—a perfect balance of humorous examples and educational insights—kept people engaged until the very end. It was informative, actionable, and personal—and incredibly valuable to our customers. ”
Lisa Horner, Head of Marketing, Appfolio


Travels From:  Indiana
City: Bloomington
$20,001 to $30,000


Jay Baer, CSP has spent 23 years in digital marketing and customer experience, consulting for more than 700 companies during that period, including 32 of the FORTUNE 500. His current firm – Convince & Convert – provides digital marketing advice and online customer service advice and counsel to some of the world’s most important brands like The United Nations, Allstate, Cisco, and Cabela’s.

His new book, Hug Your Haters, is the world’s first modern customer service manual, showing how companies large and small can benefit from the enormous increase in online complaints and customer feedback.

His second book, Youtility: Why Smart Marketing is About Help not Hype, was #3 on the New York Times business best-seller list, and a runaway #1 Amazon best seller.

Jay speaks approximately 65 times per year worldwide, often with lessons about how businesspeople can use today’s shifts in technology and consumer expectation to gain or keep more customers.

Jay’s Convince & Convert blog was named the world’s #1 content marketing blog by the Content Marketing Institute and is visited by more than 250,000 marketers each month. Jay also hosts and produces the Social Pros podcast, which is downloaded 65,000 times monthly and was named 2015’s best marketing podcast by the Content Marketing Awards.

A fixture in social media, Jay is the most retweeted person in the world among digital marketers and the second most retweeted person in the world among B2B marketers. He is also an active venture capitalist and is an investor or advisor to 15 early stage technology and social media companies.

Convince & Convert is the fifth multi-million dollar company Jay has started from scratch. Before his move into digital marketing in 1994, he was a brand marketer and a political consultant, with major roles in state, federal and presidential electoral campaigns.

Befitting his roots in Arizona, Jay is a tequila collector and maintains his allegiance to the teams of his alma mater, the University of Arizona.

Jay lives in the idyllic college town of Bloomington, Indiana with his wife and children, and travels from Indianapolis to speaking opportunities worldwide.


Customer experience is how you make your customers feel.

Great customer experience occurs when you exceed customer expectations. And when you do so, customers are COMPELLED to talk about you.

In this fast-paced, timely, dynamic presentation Jay teaches his customer experience excellence framework, showcasing how any business can turn customers into advocates.

Using customer service, operational excellence, and small (yet memorable) differentiators, Jay’s customer experience formula is in use all over the world.

With hilarious and poignant storytelling, Jay teaches attendees the three primary ways to use customer experience to trigger word-of-mouth, illustrates mistakes to avoid, and inspires audiences to put new strategies into practice immediately.

Talk Triggers is a visceral, memorable program, and Jay has delivered it worldwide to B2B, B2C, government, small business, and corporate audiences.

ay also often conducts follow-up workshops/Webinars for event attendees, signs copies of his books, and hands out free checklists of the key principles of the Talk Triggers presentation.

Jay will customize the presentation for your audience, including examples of people SITTING IN THE ROOM.

Are your customers just giving you money, or are they using their own social capital to build your brand? That’s what it takes to outflank your competition, and Jay teaches precisely how to do it.

Program Options

  • 15-minute “burst” session
  • 30 minutes
  • 45 minutes
  • 60 minutes
  • 90 minutes (75 + 15 minutes Q&A)
  • 2 or 3-hour workshop
  • Webinar
  • Books and book signings
  • Talk Triggers tips handouts
  • Follow-up Q&A with attendees via group conference call
  • Welcome video for attendees
  • Other options possible, ask Jay’s team!

Hug Your Haters is the first modern customer service and customer experience presentation that your audience will LOVE

Haters aren’t your problem … ignoring them is.

If it feels like there are more complaints than ever, and that you’re spending more time and money dealing with negativity and backlash, you’re right. But the rise of customer complaints is actually an enormous opportunity.

In this new, eye-opening presentation, Jay reveals brand-new, proprietary research into why and where your customers complain.

Find out why you need to hug your haters and embrace their complaints. Jay will teach you how to keep these unhappy customers and grow your business.

Filled with tons of relevant examples – that can be customized to your business or industry – Hug Your Haters also includes insightful personal anecdotes that make Hug Your Haters a roller coaster ride of learning, hilarity, and inspiration.

Based on Jay’s best-selling new book Hug Your Haters, this presentation will be the hit of your event. Meeting planners who have worked with Jay on Hug Your Haters presentations are already asking for return engagements!

Smart marketing is about help, not hype. If you’re wondering how to make your company seem more exciting, you’re asking the wrong question. You’re not competing for attention only against other similar products. You’re competing against your customers’ friends and family and viral videos and cute puppies. To win attention these days you must ask a different question: “How can we help?”

Youtility is Jay Baer’s most popular and powerful presentation, and he has delivered it worldwide to B2B, B2C, small business, large businesses, technology-centric and technology-phobic audiences. It’s a smash hit because it’s relevant, resonant, practical, funny and true.

In Jay Baer’s presentation Youtility: Why Smart Marketing Is About Help Not Hype he delivers a new approach that cuts through the clutter: marketing that is truly, inherently useful. If you sell something, you make a customer today, but if you genuinely help someone, you create a customer for life.

Filled with dozens of real-world examples, this hilarious and powerful presentation will fundamentally change the way you think about your business, and is based on a New York Times best-selling business book.


Aligned sales and marketing teams achieve 19% faster revenue growth and 15% more profitability. But how do you actually do it? This fast-paced presentation filled with current examples will have you rethinking the roles of marketing and sales.

You’ll learn practical ways to better integrate sales and marketing to drive growth and improve customer satisfaction. This session will also cover digital and social selling, and how it adds value to the customer buying journey.

Today, sales has to act more like marketing, and marketing has to act more like sales. Smarketing shows you how to do it, and why it makes extraordinary business sense.

This presentation is massively timely and relevant to today’s sales and marketing teams, and is customized to include specifics that resonate with each audience.

Audiences in B2B, travel and tourism, tech, financial services, and higher education are RAVING about the Smarketing approach.

Areas of expertise

  • Customer Experience
  • Digital Marketing
  • Social Media Marketing
  • Marketing Strategy
  • Digital Strategy
  • Social Networking
  • Technology & Customer Service
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