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Marguerita M. Cheng, CFP®

Providing women, families, financial advisors, corporations, and institutions with prudent financial planning advice, risk management, and investment knowledge.

Marguerita M. Cheng is the Chief Executive Officer at Blue Ocean Global Wealth.

Blue Ocean Global Wealth is an investment advisory firm that strives to be a trusted partner and educational resource. They provide corporations and institutions with portfolio construction, investment due diligence, and risk management consulting. They deliver comprehensive financial planning and wealth management solutions to families, entrepreneurs, and executives. They embrace global diversity and steward the protection, growth, and distribution of their clients’ wealth.

Recognizing the ambiguity now facing Americans after an erosion of trust in the financial services industry, Blue Ocean Global Wealth develops impactful continuing education (CE) programs for professional advisors and clients. Through their sister company, Blue Ocean Global Strategy, they also offer technology education programs and workshops

 Marguerita Cheng and Sameer Somal established Blue Ocean Global Wealth in recognition of four trends defining the financial planning and asset management industries.

  • The supply and demand imbalance of quality financial planning advice.
  • Lack of global professional and intellectual development opportunities for today’s graduates and tomorrow’s industry leaders.
  • A maturing financial advisor demographic that merits an innovative partnership solution.
  • Interdependence of our global supply chain with respect to technology, communication, and human capital.

 

  • The Case for Succession Planning
  • Diversity in America
  • Social Security: Innovative Financial Planning Strategies for Benefit Optimization
  • Advanced Retirement Planning Strategies
  • Effectively Communicating the Financial Jumble to Your Clients
  • The Power of Social Media
  • Mobile Engagement is the Future
  • The Technology Planning Process

Rita Cheng and the team at Blue Ocean delivered an excellent continuing professional education presentation on Social Security to about 30 accountants at our firm on February 4th, 2015. The information was timely, relevant and added value to our knowledge bank. Rita used real-life examples that our team would encounter to drive home the messages in the presentation. We enjoyed the content and thought Rita was very knowledgeable on the subject area.
Diane DeCesare, Shareholder Drucker & Scaccetti

  • AARP
  • Symmetry Partners
  • United Advisors
  • Motley Fool Asset Management
  • FPA
Travels From: Washington DC
City:
$5,001 to $10,000

Biography

Marguerita M. Cheng is the Chief Executive Officer at Blue Ocean Global Wealth. Prior to co-founding Blue Ocean Global Wealth, she was a Financial Advisor at Ameriprise Financial and an Analyst and Editor at Towa Securities in Tokyo, Japan.

Marguerita is a spokesperson for the AARP Financial Freedom Campaign and a regular columnist for Kiplinger. She is a CFP® professional, a Chartered Retirement Planning CounselorSM, a Retirement Income Certified Professional® and a Certified Divorce Financial Analyst.

As a Certified Financial Planner Board of Standards (CFP Board) Ambassador, Marguerita helps educate the public, policy makers, and media about the benefits of competent, ethical financial planning. She serves as a Women’s Initiative (WIN) Advocate and subject matter expert for CFP Board, contributing to the development of examination questions for the CFP® Certification Examination.

Marguerita also volunteers for CFP Board Disciplinary and Ethics Commission (DEC) hearings. She served on the Financial Planning Association (FPA) National Board of Directors from 2013 – 2015 and is a past president of the Financial Planning Association of the National Capital Area (FPA NCA).

Marguerita studied at Keio University in Tokyo, Japan, and earned her B.S. in Finance and her B.A. in East Asian Language and Japanese Literature from the University of Maryland, College Park. She is a recipient of the Ameriprise Financial Presidential Award for Quality of Advice and the prestigious Japanese Monbukagakusho Scholarship.

 Marguerita’s mantra is “So many people spend their health to gain wealth, and then have to spend their wealth to regain their health” (A.J. Reb Materi).

Presentations

Transition strategies and succession planning are predicated on a series of proactive decisions. A comprehensive succession plan encompasses issues beyond the obvious monetary ones, including ongoing control, ensuring that an entity or financial asset remains with a family, providing care for valued employees, establishing a legacy and intangible capital. Many business owners hand over the reins of their entities to a successor too late. Consequently, they may not maximize value, realize their intended vision of succession, or maintain their lifestyle in retirement.

The Case For Succession Planning explores several critical and relevant themes that help explain why succession planning is a complex and multidisciplinary ubiquitous challenge. Intuitively, entrepreneurs and business owners know that they need to plan for a sale, partnership or transfer of responsibility, but a latticework of tangible and intangible factors impedes progress. Blue Ocean Global Wealth believes this arduous challenge represents a compelling education opportunity.

Specific learning objectives that participants can expect as a result of the presentation:

  • Engage professional advisors and business owners to convey the risks associated with not having a succession plan.
  • Raise awareness that not having a plan is a ubiquitous, national phenomenon for professional advisors and their clients.
  • Provide attendees with pertinent information and perspective on this national quandary.
  • Provide guidance that facilitates the succession planning conversation.
  • Empower attendees with a more expansive decision-making framework.
  • Provide a practical roadmap through several qualified retirement plan options and facilitate a more informative conversation for advisors to help their business owner clients.

Quantify and qualify the both the tangible and intangible ramifications of not evaluating the optimal business retirement plan

Successfully representing diversity is a significant and complex educational undertaking. Over the past few decades, leaders have started to embrace diversity because the business world has become more global.

The practice of work is now more team focused. Today, the United States is experiencing a profound demographic and economic shift in terms of age, gender, and race. Our country and global population is aging disproportionally. The emergence of women in terms of leadership, entrepreneurship, and innovation is indisputable; women are an essential and integrated part of the American economy. The children of our increasingly diverse population represent America’s newest chapter of assimilation, progress, and opportunity.

Specific learning objectives that participants can expect as a result of the presentation:

  • Engage financial advisors and convey the growth opportunity associated with serving diverse clients in terms of race, age, and gender.
  • Raise awareness among the advisory community of how our profession will evolve in terms of diversity.
  • Quantify and qualify the both the tangible and intangible advantages of embracing diversity.
  • Highlight age and racial diversity and how our population is changing from a generation ago to 2050
  • Provide a contextual roadmap that highlights specific races that are underserved from a financial planning standpoint.
  • Provide attendees with pertinent information and historical context on the emerging affluence and influence of women.
  • Educate advisors on creating a more expansive decision-making framework on how to expand their client base.

Social Security is also known as the Old Age, Survivors and Disability Insurance (OASDI) system.

Social Security provides a level of retirement security for the vast majority of Americans. Retirement age can be a decision reflecting when the client has sufficient financial capital to retire.

The lack of defined pension benefits and the emergence of the knowledge economy worker have changed the framework of retirement decisions.

The role of a financial advisor is to help clients address financial issues and personal values surrounding the decision when to claim Social Security. Advising clients when and how to claim Social Security benefits is one of the most important retirement income decisions.

A lack of retirement readiness in the United States is a major concern for current and future generations.

A confluence of factors, including market volatility, rising healthcare costs, uncertainty about Social Security benefits, low interest rates, and longevity magnify the importance of ensuring that individuals make the most informed retirement planning decisions.

Retirement plan design should incorporate the needs of an organization and its key decision makers. Retirement plans vary in terms of capability, transparency, and benefits.

Advanced Retirement Planning Strategies highlights the evolving retirement plan landscape, fiduciary responsibility, and unique plan design options.

When designed and implemented properly, retirement plans can prepare business owners for retirement, retain and attract talented employees, and support an organization’s sustainability.

Advisors are viewed as the qualified expert on matters related to financial planning, including the nuances of the financial markets, macroeconomics, Federal Reserve policy, and its effects on the portfolios they manage.

Having a more complete understanding of these issues, and the integration of these variables, is an integral part of a holistic approach to educating clients.

Effectively communicating key financial and macroeconomic concepts to clients prepares the financial advisor for the questions that may arise in discussions with clients and prospective clients.

Social media is a transformational platform for cultivating trust, increasing engagement, and expanding market share across both demographic and geographic boundaries.

Social media is not about selling, its about developing connections and communicating effectively. Great content drives engagement and marketing.

 

Participant learning objectives:

  1. Engage attendees on trends in social media.
  2. Educate on the specifics of each major social media platform, including LinkedIn, Facebook, Twitter, YouTube, Google+, Instagram, Snapchat, Pinterest, Tumblr, Periscope, and Yelp.
  3. Learn how to strengthen your digital brand and attract new customers through your social media profiles.
  4. Identify the secrets of successful social media engagement.
Mobile internet usage has experienced unprecedented growth: mobile search has grown 500% in the past 2 years.
Mobile technology has transformed how consumers interact and transact. According to Google, more than 50% of internet users are accessing the web from mobile devices, smart phones, and tablets.
Organizations without a complete mobile responsive experience lose market share and limit their opportunity set; those that commit and differentiate realize success.

Participant learning objectives:

  1. Update attendees on trends in mobile technology.
  2. Identify the new rules for effective mobile digital engagement.
  3. Provide cases studies that demonstrate the difference between mobile friendly and non-mobile friendly websites.
  4. Learn how and why a mobile responsive website and blog benefit your business.
  5. Understand the difference between responsive design and mobile design.
A rapidly changing technology landscape necessitates technology planning and has never been more critical to the growth and sustainability of a business.
The right technology decisions improve performance; the wrong technology decisions exacerbate challenges.
Technology planning is the process of meeting your organizational goals with a prudent allocation of your technological resources. Efficient and effective technology planning integrates strategy, branding, and execution across an organization.
Participant learning objectives:
  1. Provide a contextual framework of the six step technology planning process.
  2. Identify the elements required to develop and implement a sustainable technology plan.
  3. Understand how to identify a partner that coordinates your technology requirements, marketing resources, and strategic plan.
  4. Recognize the need for a transparent, accountable, and proactive technology partner.

Areas of expertise

  • Diversity in America
  • Social Security Optimization
  • Financial Planning
  • Entrepreneurship
  • Advanced Business Retirement
  • The Intangibles of Success
  • Soft Skills: Effective Client Communication
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